E-Commerce Course
coursesonline.co.uk customers are now eligible to apply for an XO Student Discount Card.
Enrol in a course today to unlock exclusive deals.
Subjects
- What is e-business?
- What are the benefits?
- Creating additional revenue
- Reaching more customers and markets
- Improving marketing and promotions
- Meet the needs and expectations of customers
- Making it easier for people to do business with you
- Getting started
- Researching the opportunities
- Customer relationship management
- Distribution and logistics
- Exporting
- Marketing and promotion
- Key issues to consider
- Security
- Estimating budgets
- Identifying the target audience
- Writing an e-business plan
- Website concepts
- The Database
- Getting a website name
- Choosing and preparing web content
- Marketing and your website
- The look and feel
- E-commerce – selling on your website
- Developing the website
- Writing the development brief
- Selecting the web developer
- What to look for in a developer
- About Protecting and Security
- What part of my business is at risk?
- What are the sources of threats to my business?
- Maintaining e-business systems
- Website content maintenance
- Quality assurance
- Making improvements
- Technical maintenance
- Legal issues: Privacy laws, Defamation, Taxation, conditions, Intellectual property, Copyright, Trademarks, Confidential information, Jurisdiction, Spam and ethical e-marketing
- Promoting your website
- Developing a promotional strategy
- registering with search engines
- Helping search engines find your website
- Advertising your website
- Budgeting for maintenance
- About Improving
- Evaluating your e-business
- Procurement over the Internet
- Managing the supply chain and logistics
- Putting your catalogue online
- E-marketplaces
- Exporting
Want more information about the subjects for this course?