The complete business writer

The complete business writer helps individuals to transform everything they write at work – in short, engaging online sessions you can do at your own pace. The course covers all elements of writing, from the moment they start researching a document to the final proofreading.

Here are just some of the things it can help users to do:

Explore new writing techniques

• unlock the information in their minds and marshal that knowledge to plan and structure their documents
• write confidently and clearly, using plain English
• think critically about their language choices
• beat procrastination and get started
• engage readers using journalistic techniques

Create readable, targeted documents

• cut the padding and lighten up heavy writing
• construct sound, clear sentences
• use professional introduction and ending techniques to grab attention and finish on a high
• structure documents of any length and create a flow that carries the reader
• build a persuasive argument and use key techniques to encourage the recipient to take action

Send engaging emails and letters

• write emails that are well-structured and convey a clear message
• use subject lines to get their emails opened
• understand the best-practice rules of email etiquette
• tackle tricky subjects in emails and letters
• get their key messages across clearly and succinctly

Deliver winning documents that get results

• research complex documents and develop their ideas
• understand and avoid the most common punctuation pitfalls
• catch errors and typos in documents and emails before sending them out
• cultivate a professional, friendly, and appropriate tone
• make an impact with data and tables